Fractional SEO & GEO for B2B SaaS
The Fractional SEO Lead
for B2B SaaS
Plan the roadmap, ship the content, report the pipeline. All from the same senior lead, running the system live.
0M+
monthly organic traffic across the portfolio
0K+
ranking keywords across the portfolio
+0%
organic traffic growth across the portfolio to date
0K+
monthly traffic at the largest single property
The tradeoff
Most options force a tradeoff you shouldn’t have to make
Agencies hand you off to a junior team after the sales call. Marketplaces solve cost but can rotate the operator working on your account. Solo consultants solve consistency but usually have no documented system behind them, so delivery is only as reliable as one person’s week. This is built to be the one option that doesn’t make you choose.
How Comppound is different
A documented system, not tribal knowledge
The same eight stages run on every account, from weekly discovery through human editorial review to publish-and-optimize. See the process.
Built for AI answer engines from day one
Citation Engineering tracks and structures content for ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews, not just classic search results.
A track record you can check
+983% organic traffic growth and 279K+ ranking keywords across the portfolio.
What we believe
Growth is built, not reported
Content is not the goal. Distribution is.
Word counts and content calendars are tools, not the objective. The real question is whether more of the right people are finding the product.
Growth is a system, not a campaign.
Publishing articles isn't success on its own. The system has to create distribution and learn from what happens after.
Organic growth takes time, and that's an advantage.
No pretending durable growth appears overnight. The promise is aggressive execution and visible progress over the time it takes to compound.
Clients see what changed and what's next.
What was found, what shipped, what moved. No chasing an account manager to find out what a retainer is paying for.
Who we serve
Built for B2B SaaS at every stage
If your buyers research before they talk to sales, this is built for you. A few patterns show up most:
Early-stage SaaS finding its first organic traction
$1M-$3M ARR, little to no content history. The roadmap starts with the highest-intent gaps, not a 50-post backlog.
Growth-stage SaaS scaling content production
$3M-$10M+ ARR, outgrowing what one in-house writer or a patchwork of freelancers can produce consistently.
Teams that need AI-citation presence specifically
Ranking fine on Google, invisible in ChatGPT and Perplexity. Citation Engineering targets that gap directly.
Companies that want SEO and ads run by one team
Tired of a content vendor and an ads vendor working from two different briefs on the same account.
The system
From the first call to results
The same eight steps, every account, every quarter: the production system behind the +983% traffic growth above.
Day 0
Strategy call
A working session on your actual search and AI-citation presence today, not a generic pitch. We agree on what matters most for a company at your stage.
Week 1
Roadmap
A quarterly content and technical roadmap gets agreed and put in writing: what ships, in what order, and why. This is what the First-Quarter Delivery Guarantee is measured against.
Weekly, ongoing
Discovery
The system scans competitor content, Reddit discussions, and your own Search Console data for real opportunities, refreshed every week instead of researched once at kickoff.
Per piece
AI-assisted draft
Each piece is drafted against a structured, evergreen-first brief, with metadata, internal links, and FAQ sections built in from the start.
Per piece
Human editorial review
Every draft moves through a real review pipeline before it publishes. Nothing ships without a human reading it first. That's a pipeline step, not a marketing line.
Ongoing
Publish & optimize
Once live, it's tracked against Search Console data and a concrete goal. Underperforming pages get updated, not buried under new ones.
Monthly
Reporting
Pipeline-past-last-click and AI-citation tracking land in your inbox: what moved, what didn't, and what's changing next.
Quarterly
Review & renew
The roadmap gets revisited with what's been learned. Renew, adjust, or walk. There's no annual contract holding you in.
Reporting
What actually gets tracked
Not vanity metrics. These are the numbers that tell you whether this is working before a quarter is over.
Search Console
Clicks
0
+34%
Impressions
0K
+27%
Avg. CTR
0.5%
+0.8pt
Avg. position
0.2
−1.2
(lower is better)
Clicks, last 4 weeks
Domain Overview
comppound.comAuthority score
↑ +8 vs last quarter
Organic traffic
0K
↑ +41%
Ranking keywords
0
↑ +920
Top ranking keywords
Pipeline, past last-click
Organic sessions connected to signups and leads via UTM tracking and, where you grant access, your CRM or product analytics, showing pipeline influence rather than just traffic.
Keyword position by intent
Not just whether a page ranks, but whether it ranks for the commercial-intent terms that actually convert, versus ones that only move a vanity metric.
AI citation frequency
How often ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews cite or reference your content when someone asks a relevant question.
Time to first ranking
How long a new piece takes to reach the results page at all, an early signal the system is working, before waiting a full quarter to find out.
AI search
Built for how B2B buyers search now
AI answers are a real referral channel now, not a future one. Citation Engineering is the named deliverable behind that: a baseline citation audit across five surfaces, content structured specifically as answer capsules AI systems can extract, and a monthly citation-tracking report. It’s included on Growth and Scale, and available as an add-on on Foundation.
Query on ChatGPT
“best project management tool for remote teams”
ChatGPT answer
No forced annual contract
Terms from 3 to 12 months. Leave at the end of your term if it’s not working.
Senior-led, always
Never a hand-off to a rotating junior team. The same senior lead stays accountable for your account every quarter.
Delivery you can hold us to
The First-Quarter Delivery Guarantee. Details on the pricing page.
Straightforward pricing
Three tiers, priced by monthly page volume. Terms from 3 to 12 months.
Frequently Asked Questions
Because the usual alternative is a senior person on the sales call and a junior team doing the actual work. Here, a senior lead works every account personally, across SEO, ads, and creators alike. On the SEO side, that system has already produced +983% organic traffic growth and 279K+ ranking keywords across the portfolio.
That's common. This slots in as the production and GEO layer (content, technical SEO, AI-citation work) while your in-house person owns strategy and stakeholder relationships. Scope gets defined up front so there's no overlap.
No, and treat any agency that does as a red flag. Rankings depend on factors outside anyone's control. What's guaranteed is delivery: see the First-Quarter Delivery Guarantee on the pricing page.
A roadmap gets agreed and the first deliverables ship on that schedule. If they don't, the First-Quarter Delivery Guarantee applies: you can exit and get a pro-rated refund for undelivered work, no questions asked.
Still have questions? Talk to our team.
Who’s doing the work
You work directly with the person doing the work
No account manager. No handoff after the sales call. You work directly with the founder on the strategy, execution, and decisions that drive your organic growth.
The same operator behind the SEO systems, content engines, and growth results across multiple B2B SaaS properties.
Read the full storyClient reviews
What it’s like to work with Comppound
“We used to publish articles because we thought we needed to ‘do SEO.’ That changed completely once every article had a specific search opportunity behind it, and we could actually see keywords and traffic growing over time.”
Founder · B2B SaaS
“The biggest difference is that they don't just send us blog posts. They find the opportunities, build the brief, write the article, optimize it, publish it, and then actually come back and improve it when the data says it isn't working.”
Head of Growth · SaaS
“We had hundreds of topics we could have written about, but most of them wouldn't have mattered. Comppound helped us focus on the keywords that actually made sense for our product and our buyers. Our content calendar finally felt like a growth strategy.”
Founder · B2B SaaS
“We tried freelancers before and ended up managing the entire process ourselves. With Comppound, we basically give them the growth target and they figure out what needs to be written and why. It's much closer to having an internal SEO team.”
Marketing Lead · SaaS
“We used to publish articles because we thought we needed to ‘do SEO.’ That changed completely once every article had a specific search opportunity behind it, and we could actually see keywords and traffic growing over time.”
Founder · B2B SaaS
“The biggest difference is that they don't just send us blog posts. They find the opportunities, build the brief, write the article, optimize it, publish it, and then actually come back and improve it when the data says it isn't working.”
Head of Growth · SaaS
“We had hundreds of topics we could have written about, but most of them wouldn't have mattered. Comppound helped us focus on the keywords that actually made sense for our product and our buyers. Our content calendar finally felt like a growth strategy.”
Founder · B2B SaaS
“We tried freelancers before and ended up managing the entire process ourselves. With Comppound, we basically give them the growth target and they figure out what needs to be written and why. It's much closer to having an internal SEO team.”
Marketing Lead · SaaS
“I don't care how many articles an agency publishes. I care whether those articles create distribution. Comppound actually tracks what happens after publishing and keeps improving the pages instead of just moving on to the next article.”
Founder · SaaS
“The quality of the research was probably the biggest difference. They weren't just taking a keyword and writing a 1,500-word article around it. They were looking at competitors, search intent, related questions, and where we could actually win.”
Head of Growth · B2B SaaS
“Within a few months we had a much larger footprint in search. More importantly, we finally had a system for continuously finding and publishing new opportunities instead of relying on someone to come up with blog ideas every few weeks.”
Founder · SaaS
“The content actually sounds like it belongs on our site. AI helps with the production, but there's a human editorial layer before anything goes live. That combination lets us publish much faster without turning the blog into generic AI content.”
Growth Lead · B2B SaaS
“I don't care how many articles an agency publishes. I care whether those articles create distribution. Comppound actually tracks what happens after publishing and keeps improving the pages instead of just moving on to the next article.”
Founder · SaaS
“The quality of the research was probably the biggest difference. They weren't just taking a keyword and writing a 1,500-word article around it. They were looking at competitors, search intent, related questions, and where we could actually win.”
Head of Growth · B2B SaaS
“Within a few months we had a much larger footprint in search. More importantly, we finally had a system for continuously finding and publishing new opportunities instead of relying on someone to come up with blog ideas every few weeks.”
Founder · SaaS
“The content actually sounds like it belongs on our site. AI helps with the production, but there's a human editorial layer before anything goes live. That combination lets us publish much faster without turning the blog into generic AI content.”
Growth Lead · B2B SaaS
Let’s see what this looks like on your site
Book a call, bring your site and your goals, and we’ll figure out the roadmap together.